Real Estate Agent Marketing

Real Estate Agent Marketing

by Alex

Outrageously Effective
REAL ESTATE AGENT MARKETING SECRETS

BIG PROBLEM Let's get real. A lot of real estate agents WILL FAIL because of their inability to properly advertise/market/sell their services. What they fail to realize is that the majority of customers are now completely desensitized to all forms of advertising because of marketing overexposure. What does that mean for you? Well, it simply means that no one cares about you, your business, your service, your practice, your sales message, what you have to offer, etc... It might be hard to swallow, but it's the truth.

Avoid the pain of failure by implementing the things discussed in this article and you will be able to:

· Surge your sales/income. · Get a lot more business. · Outsmart your competition. · Make sure people care about you and/or your business. · Monopolize your markets (make sure clients contact you and not your competitors) . Build a long-term valuable asset.

After years of research and numerous trials we have finally figured out the complete solution to all of your real estate agent marketing needs. Here is what real estate agents need to do to supercharge their business and surge sales.

1. You must be ranked as the #1 real estate agent in your area or marketplace.

OK, but how does one accomplish such a tall feat? To begin with, real estate agents cannot do it themselves. That simply will not work. They have to let their customers and friends (who know them the best) review & rank their service and tell their future customers how great it is. The future of sales and marketing is clearly moving in this particular direction and it is only a matter of time before real estate agents with high ranking and great reviews will be able to control (monopolize) their local markets.

Recent research indicates that people are 80% more likely to buy highly rated and well reviewed products from companies such as Amazon, Ebay and many others. Therefore, real estate agents who would like to clearly establish their brand as the #1 and only choice in their marketplace must sign up with services that can rank & review their real estate businesses. The power of this cannot be underestimated. Now, real estate agents can simply direct people to their highly rated profiles where their reviews & ranking will do the perfect job of selling their services.

2. Real estate agents need to use the power of the Internet and new technologies to increase their sales.

We cannot stress this enough. The majority of local and business advertising/marketing is transitioning to the web. Real estate agents who are able to create the RIGHT kind of online presence will benefit significantly and generate more business, while those who do not will see their business decline. Simple as that.

Unfortunately, there are too many complicated and expensive options to consider when it comes to Internet real estate agent marketing. After all, there are websites, SEO, PPC, Google, Yahoo, link exchanges, affiliates, directories, banners, ad placements and the list goes on.

Luckily, a much better solution presents itself when it comes to using the Internet to increase real estate agent sales and to improve their overall visibility. Real estate agents must partner up with companies who can deliver all inclusive marketing and sale solutions at a reasonable price. In the majority of cases these companies can create a powerful Internet identity for any real estate agent (as discussed in #1) while ranking them high within the search engines. At the same time, they drive valuable traffic to these real estate agents by using the most advanced online and offline marketing techniques. Everything these companies do is designed specifically to generate more business for real estate agents.

3. Real estate agents must network & develop profitable partnerships

Real estate agents must network in order to get more clients, but not just any kind of networking. They have to be a part of a business generating networking community designed specifically to get real estate agents more business. While there are many networks out there, very few concentrate on helping real estate agents acquire more business. The right kind of a network will encourage their members to establish mutually beneficial network relationships that can help increase sales and exposure.

There, real estate agents are free to develop long-term relationships and/or transactional partnerships where they share a percentage of sales/revenue. In turn, this allows them to present their practice with pinpoint precision to an unlimited number of customers who are ready to listen and buy their services.

4. Real estate agents need to find an inexpensive way to deliver the right message to the right people at the right time.

As previously mentioned there are too many costly ways to advertise/market real estate agents. Real estate agents can use the Internet, they can do direct mailings, networking, directories, cold calling, print advertising, direct selling, TV/radio and the list goes on. Ideally, real estate agents would like to use all of them to get as much business as possible. Unfortunately, the majority only has enough resources to implement a small number of these strategies.

At least that was the case until now. Today various companies allow real estate agents to implement all available marketing strategies at a fraction of the cost. These companies help deliver the right prospects to the real estate agents at the right time. Here is how it works. First, they allow real estate agents to create a powerful profile (internet identity). Then, they use the majority of advertising techniques available to drive ready to buy prospects to these real estate agents. Once again, the benefits of this are enormous since it allows real estate agents to cover all of their marketing needs in one place and at a fraction of a cost.

In conclusion, here is the secret formula that real estate agents need to implement in order to surge their business. Just combine the following.

1.Rank as the #1 real estate agent in any given area. 2.Use the most advanced and powerful marketing techniques to outsmart your competition. 3.Use business-generating networking 4.Inexpensivly deliver the right message to the right people at the right time.

Today, various companies allow real estate agents accomplish all of this with just a few clicks. What are these companies and where can you find them? While there are many who concentrate on individual aspects of our real estate agent success formula, there is only one company (that we know of) that combines all of these aspects and many others into a powerful marketing system for real estate agents. It is our belief that this company is years ahead of its competition. We are talking about ExpertZoo and you can find them at www.expertzoo.com. Check them out and judge for yourself. Best of luck with all of your real estate agent marketing needs.